India Observers

FirstCry, a company that sells things for mothers and children online, has taken a big step towards selling its shares to the public. They filed a DRHP with SEBI, the market regulator.  This means they're getting ready to sell new shares and raise Rs 1,816 crore. BrainBees Solutions, which owns FirstCry, is doing this. They also plan to sell some old shares in an offer-for-sale, about 5.4 crore shares. Big investors like SoftBank and Premji Invest are planning to sell a part of their shares. SoftBank might sell 2 crore shares and Premji Invest about 86 lakh shares. FirstCry will use the money it gets to expand its business, both in India and abroad, and to improve its technology and marketing. They want to open new stores and warehouses in India.  They also have plans to grow in Saudi Arabia by opening stores and warehouses there. Besides, they'll put money into a company called Globalbees Brands and spend on marketing, technology, and buying other companies. In the last finan...

  Tata Power Company   has emerged as the most attractive employer brand in India, according to the Randstad Employer Brand Research (REBR) 2023 report. The company’s strong financial health, positive reputation, and promising career progression opportunities propelled it from the 9th position in 2022 to the top spot this year. Amazon, the e-commerce giant, secured the second position, followed by Tata Steel. Other notable companies in the top 10 included Tata Consultancy Services, Microsoft, and Infosys. The report also highlighted Big Basket as the most attractive startup employer brand. The automotive sector was rated the most attractive industry by employees, followed by IT, ITeS, Telecom, FMCG, Retail, and e-commerce. When it comes to factors influencing the workforce’s choice of an employer, work-life balance, good reputation, and attractive salary and benefits were identified as the top three drivers. The report also emphasized that women tend to prioritize work-life ba...